The Alphabet Soup of Graphic Design File Formats

Making sense of different file formats can be difficult, especially if you have no prior graphic design knowledge. However, you should know the basics, especially when working with a graphic designer for your book cover or interior formatting. Becoming familiar with the alphabet soup of file formats will make for easier client-designer communications, so it’s…

5 Lessons Self-Published Writers Can Learn from Traditional Publishing

Much like today’s birds evolved from dinosaurs, the self-publishing industry has become a very different animal than its predecessor, traditional publishing. While similarities remain, they may not be evident unless you know where to look. Among self-published writers, there is certainly an opinion that traditional publishing is the dinosaur, lagging behind the trends and technologies…

Making the Case for Hardcover Books

Do you judge a book by its cover? This question usually precedes a discussion of what constitutes good (and bad) cover design. But I’m changing it up here and referring instead to the type of cover, i.e. hardcover vs paperback.  In the print-on-demand world, paperbacks reign supreme. They are more cost-effective and faster to produce…

Picture This

“I can’t imagine life without the internet.”  That’s a direct quote from my daughter several years ago and a statement which grows ever more true. For example, how many times a day do you google something? And when did google become a verb, anyway? (If you must know, it was added to the Oxford and…